Switching to CreateSpace

I’ve been mulling this over for a long time now, and I have finally put in the research to switch to a new publishing company called CreateSpace. I only just learned about CreateSpace, however. I was going to switch to Amazon’s BookSurge. I don’t know all of the ins and outs, but believe BookSurge and CreateSpace were two separate companies both owned by Amazon.

Regardless of how it all went down. I am now in the process of getting The Fat Trainer print ready to go with CreateSpace.

Because CreateSpace does not offer prints to be sold at The Fat Trainer’s current size, I have a fair amount of work to do to get the printed version ready. This will, though, allow me to add some things to the book that the smaller size didn’t do well at.

One of the things that I’m working on adding is more food recommendations. This will give you some new ideas of healthy eating options throughout your day.

The best part about this move is that it will allow me to significantly lower the price of the printed version of the book. This is very exciting to me, because I want as many people as possible to take advantage of this special book.

I will release the price when publishing is ready to go. I anticipate the switch to take most of November.
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10% Off At Lulu

eml_10offcoupon_contest_bI just got an email from Lulu with a coupon code good for 10% off. This makes it the best time to order The Fat Trainer! Enter 'MAYCONTEST10' at checkout. This code expires soon, so order asap! Don’t forget to share this info with your friends.

Let me know if you have any questions. Thanks.

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Not Quite There

Just a quick note. I just made a handful of small adjustments to the print version of the book. I think it is as close to perfect as I think I can get it. Lulu requires that I purchase the book and approve the physical version, so it will probably be another week before I get the book printed and shipped and approved. I am getting rather anxious to move on with promotion and other formats of the book (Kindle, audio, etc.)

Regarding Lulu, I am a little unhappy with the end-user experience. In order to purchase an ebook (or any product) the customer must register on the site. It is more than just filling out credit card info, but the customer essentially creates an account that they can log into. That is a bit disappointing.

I’m considering moving back to a google checkout/paypal or ejunkie option. I just ready to get the book officially released. Thoughts?
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Lulu

Should any of you be interested in self-publishing, I just wanted to briefly touch on how my experience is so far with Lulu.com.

Lulu is a self-publishing/print-on-demand site that gives everyday people all kinds of printing options. From family calendars to photobooks to full-on books like The Fat Trainer, Lulu has a pretty wide product offering.

I am using an advanced desktop publishing software called InDesign (made by Adobe). It took me a little while to get the full bleed to fit just right, but I got it all figured out. Lulu isn’t the cheapest place in the world, taking about 20% of the revenue of each sale, but I like their site and prefer them over PayPal.

The ebook is now hosted and for sale on the Lulu’s site. The hard copy version will be available for purchase from Lulu in about a week or so. Something that I’m happy about is that I will be able to sell the audiobook version of The Fat Trainer once I get it recorded and edited.

So far, I’m happy with the experience with Lulu and will keep this blog updated if I find something new.
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Whirlwind Week

Well, it has been a whirlwind of a week. I was so crazy busy getting the book released on time, but even after it was released, I’ve been go, go, go to fill in all of the marketing cracks.

I’m getting close to getting the book on Lulu for self publishing. They have a bunch of options and I’m just trying to be sure I choose the best one for The Fat Trainer. Plus, I’m having some issues getting my InDesign file to upload correctly to their site as a PDF with a full bleed.

I’ve also been working on Facebook marketing at the personal level, and that is fun. The thing I’m still trying to figure out is Twitter. I try to tweet useful things, but also keep it at the personal level. It is a fun challenge to have.

It has been a great week. Be sure to tell your friends and acquaintances about the book now that it is released. Also, let me know if you have any suggestions or comments. Thanks!
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